The popularity of social media cannot be understated. Currently, over two billion people use various social media platforms, including 81% of Americans. Social media is not just something we do when we are bored. It allows us to connect with old friends, share stories and recipes, and talk with our colleagues.
But using social media isn’t always ideal. In general, using Facebook or watching YouTube videos at work is considered unprofessional, and you must always be careful of what you post. This is especially important for medical professionals. Nurses have one of the noblest professions, as they help people heal from an unending variety of ailments. However, nurses must also follow a different set of rules, and failing to do so could jeopardize their careers.
Let’s look at the benefits and downsides of social media at work for nurses.
A Different Set of Rules
Everyone should be cautious of the messages and pictures they share on social media, especially if it involves someone else. This is especially true for nurses because they not only have to follow the standards of public decency like everyone else, but they also must also follow the requirements set forth by the Health Insurance Portability and Accountability Act of 1996 (HIPAA). In essence, HIPAA says that a health professional cannot share the medical or personal data of a patient with anyone without the patient’s consent.
So that means that a nurse can never post a picture of a patient or any identifying information about a patient, including their name, initials, contact information, or anything in between. Medical professionals should be extra cautious because they could post patient information without even realizing it. For instance, you might post a picture of your workplace, then years later, post a photo of a patient that you became friends with at the same place. Even though you didn’t intend to cause a stir, someone could connect the dots and realize where that person got their patient care.
The punishments for sharing patient data and violating HIPAA guidelines are understandably harsh. Potential consequences could run the gamut from fines and mandatory training all the way to termination from your employer and civil lawsuits. For all of these reasons, nurses should always think twice before they press the post button.
Social Media Nursing Don’ts
The best way to stay safe is to avoid talking about patients at all costs. Even if you had an incredible day helping a patient and you are rightfully proud of a job well done, you should avoid posting about the individual, their ailments, duration of stay, and other details. You should also avoid connecting with a patient via social media. Stay safe by keeping a private profile.
You can never be too careful when it comes to posting anywhere inside the hospital or clinic where you work. Even if you are making a video of you and your coworkers lounging in the break room, you never know when a patient can be seen out a window or a confidential file can be seen on a nearby table. Check your surroundings before posting any pictures at work.
While you should never post anything about your patients, you also don’t want to post anything negative about your employer. To ensure that you stay within compliance, you should probably never mention them by name. But even if you don’t, you do not want to share a post where you insult your job or the management. Just like at any other job, talking negatively about your place of business could put a sour taste in the mouths of management, and you could find yourself out of a job.
Social Media Nursing Dos
It is important to remember that social media is not all bad. In fact, when used correctly, medical professionals can use social media to share important messages about health and wellness. At a minimum, medical professionals across a network of hospitals could create their own group on Facebook where they can share new solutions and treatment ideas with one another.
While you cannot post about medical conditions specific to an individual, you can use social media to spread the message about how people can take care of themselves and stay healthy. For instance, a nurse could start a blog about how to stay safe during the COVID-19 pandemic or post to a private page of people who suffer from a particular ailment, like a diabetes support page. Medical professionals could even set up a “Ask Me Anything” forum as they do on Reddit, where you can answer health questions from the audience.
For nurses who want to take public outreach to the next level, post videos with helpful information to sites like YouTube or Snapchat, where you can film fun and brief 10-second videos that stay online for only 24 hours. If uploading videos is something you are interested in, take a look at some of the experts who already have quite the following. One such voice is Crosby Steen, the “Nomad Nurse” who gives advice to traveling RNs. There is also Nurse Liz, who combines nursing with family life.
Social media certainly has its pros and cons, especially when used at work. As a nurse, sharing information online can be risky, but if used properly, it can also help those looking for answers.
Nurses in the United States are facing unprecedented hardships that increase the risk that they will experience burnout. Health care workers, especially nurses, often experience high levels of stress due to the long hours they put in and the sheer number of patients that they interact with.
Avoiding burnout is necessary for a long career in nursing and it is important that nurses do their research when it comes to methods for preventing burnout. While there is a pharmaceutical answer in the use of antidepressants, this method merely treats the symptoms that can lead to burnout. For many nurses, the answer lies in a more natural path that will give them the tools they need to combat burnout holistically.
Health care workers have been shown to be particularly susceptible to experiencing burnout due to the fact that they are expected to perform patient care with consistent and constant empathy and patience. This can lead to emotional exhaustion which, coupled with the physical exhaustion that comes with working in the medical field, eventually morphs into what we know as burnout. Naturally, the stresses of this line of work can lead to fatigue that impacts motivation in the workplace and a misplaced sense of failure.
One of the best tools available to nurses in the fight against burnout is the development and strengthening of resiliency skills. When nurses possess a solid foundation of resiliency skills they are better equipped to bounce back from a particularly intense shift more easily and are able to maintain their ability to work effectively. Taking breaks during shifts, scheduling time to hang out with coworkers outside of work, and learning how to say no to taking extra shifts if they need breaks are all ways to increase resiliency.
The prevalence of burnout and resiliency’s effectiveness in combating it has led to the development of nurse resilience programs designed to arm nurses with the proper tools before they begin their careers. Through cognitive-behavioral training, stress inoculation therapy, and various other methods, nurse resilience programs are effective in preparing nurses for what lies ahead of them in their career and can be invaluable in the fight against burnout.
Taking Care of Mental Health
Another natural proven method for nurses avoiding burnout is simply taking care of their own mental health and well-being. While it might seem like obvious advice, for those working in high-stress environments like health care can find it far too easy to forget to take care of themselves. Self-care is vital for nurses who want to dodge burnout, and even something as simple as keeping a journal to acknowledge positive things that happen in life can be enough to stymie burnout.
Many nurses suffering from burnout experience feelings of inadequacy, low self-worth, and depression. It is important that nurses recognize that these feelings, while they can be intense, do not represent the reality of the situation and do not reflect their actual performance or capabilities either at work or life in general. Quieting that negative inner-voice is an effective way for nurses experiencing burnout to boost their self-esteem and sense of self-worth.
Learning how to practice mindfulness meditation is another excellent natural way to look after one’s own mental health in even the most stressful of situations. Mindfulness meditation has a whole host of benefits from helping to increase attention and concentration to improving practitioners’ heart rates and blood pressure, all of which can help to manage stress and fight off burnout. While there are plenty of books on the subject, there are also a multitude of free resources available online that are secular, simple, and can get a struggling nurse on the right track.
Looking Towards Nature
Should building resiliency skills and working on maintaining good mental health fail to do the trick, spending time in the great outdoors has also been proven to help prevent occupational burnout. Engaging in physical exercise outdoors helps to reduce fatigue and improve overall cognitive function and can result in a marked reduction in tension, depression, and anger. While nurses do indeed have wildly busy schedules, making an effort to set aside time for themselves in the outdoors can yield incredibly positive results for them.
If a nurse finds themselves unable to break away from the concrete jungle, there are still ways in which stress can be reduced naturally without going outside. Taking the time to unplug from technology frequently can reduce stress and allow for moments of silent self-reflection untainted by the constant and looming force of the internet and social media.
Finally, nurses that are looking for a way to combat burnout but are wary of getting a pharmaceutical prescription to manage its symptoms can always turn to mother nature. Cannabidiol, or CBD, is a compound found in cannabis that has no deleterious or psychoactive effects and is becoming a popular stress-reduction tool for many. While the science regarding CBD is still in its infancy, there is a huge amount of anecdotal evidence that points to the compound being an effective treatment for stress and a host of other symptoms and disorders.
At the end of the day, nurses and health care practitioners are some of the most important people in a functioning society. It is vital that they receive all possible help when fighting against burnout, whether that comes in the form of resilience training, mindfulness practices, or spending time with mother nature.
Compassion Fatigue and Burnout in Nursing
In this second edition of her seminal text, Dr. Todaro-Franceschi offers new insights on professional quality of life, incorporating current practice, research literature, and examples to show how contentment and happiness of the nursing workforce is related to quality of care. The book provides practical strategies for dealing with a myriad of issues, including compassion fatigue, burnout, moral distress, caring for the dying, PTSD, and workplace violence.
On its own, addiction can feel isolating. When coupled with “stay-at-home” mandates put in place to help quell the spread of COVID-19, living with addiction becomes even more challenging. Health professionals must evolve with mandated changes in order to better help the more than 21 million Americans living with a substance use disorder (SUD).
Yet, that number isn’t even close to the entire story when it comes to addiction treatment. Of those who have an SUD, only about 1.4 percent of those aged 12 or older receive treatment during any given year. That glaring treatment disparity stems from a number of factors including access to economic, medical, and social support. The biggest hurdle to comprehensive addiction treatment isn’t lack of insurance or clinic inaccessibility. Ultimately, a struggling addict must want to recover and be ready to do what it takes to achieve their goals.
As addiction varies significantly among individuals, addiction treatment can look very different depending on the person and their preferred substances. SUD treatment can occur in inpatient or outpatient settings. Sometimes, more clinical support is needed, especially among opioid addicts and those dependent on alcohol. In most cases, support groups are crucial to the recovery process, and the sudden onslaught of COVID-19 has completely upended the support system for recovering addicts across the world.
What We’re Up Against
Even if you know firsthand what it’s like to work at an addiction treatment center, COVID-19 has changed everything. Now, health care professionals must work to provide holistic care in what amounts to a vacuum, but addiction treatment involves every aspect of patient care, from mind to body and beyond, and human interaction is a cornerstone of recovery.
Depending on an addict’s substance(s) of choice and the severity of his or her condition, addiction treatment can include a variety of factors. In the wake of COVID-19 and widespread social isolation mandates, treatment may be even more crucial to those vulnerable to relapse. Accessing treatment facilities and medications may inadvertently put many addicts at risk, especially opioid users who may require access to methadone as part of their treatment plan.
Isolation itself can even be a relapse trigger, making social isolation mandates a real threat to recovering addicts. It’s important to note that triggers among opioid users may be similar to those of alcoholics. These triggers include isolation, stress, and anxiety. Furthermore, both opioid addicts and alcoholics may face dangerous withdrawal symptoms when attempting to quit on their own. Without addiction treatment clinics as an option, opioid addicts and alcoholics may fall through the cracks, unable to break free from their addiction. Telemedicine may offer a solution, even in the face of a global pandemic.
Embracing Telehealth in the Wake of Disaster
Telemedicine isn’t new in the realm of addiction treatment, but its use has surged in popularity during the first few months of 2020. Using telemedicine, patients can access care and various clinical services via telephone or video chat. For many recovering addicts and those with co-occurring disorders who are practicing social isolation, telemedicine is a vital aspect of the healing process.
Even without the threat of a pandemic, telemedicine is beneficial to patients from all walks of life, especially for those in rural areas with limited transportation options. The elderly and infirm may also find benefit in telemedicine, which is just as viable as traditional care. In fact, a 2019 survey found that 61% of patients believe they received the same quality of care via telemedicine as with traditional in-person visits. Telemedicine combines quality care with human interaction, benefiting addicts in all stages of recovery.
Especially for those in early recovery, support from one’s peers and treatment providers is integral to the process; however, social distancing has eliminated that lifeline virtually overnight. Telemedicine is poised to bridge the gaps. Early recovery is defined as an addict’s first year of recovery, and it’s considered a crucial time for those looking to change their life for the better. During this time, addicts are learning how to cope with their emotions in a healthy manner while also avoiding relapse triggers and behaviors.
Adaptation and Perseverance Against Addiction
While deaths and illnesses related to COVID-19 are headline news among the general population, health care providers in the realm of substance abuse have additional concerns. Scrambling for solutions, addiction treatment providers worry that social isolation will result in increased relapses and overdoses.
Recovery clinics are urging addiction treatment providers to perform regular wellness checks via remote channels and telemedicine. Health care providers can also encourage their patients to attend virtual support groups and 12-step meetings. Alcoholics Anonymous, for example, is utilizing various meeting apps such as Zoom to facilitate online meetings for those in recovery, and all addicts are welcome to participate.
Fighting opioid addiction and other forms of substance abuse can be an uphill battle, and social distancing mandates are further compounding the issue. It’s essential that health care providers don’t overlook their vulnerable patients with SUDs. Those who are in recovery often rely on group support and find social isolation to be a relapse trigger, so it’s imperative that treatment clinics and providers offer alternatives so their patients feel supported in these trying times.
Despite roots stretching far back into history, nursing has only been a recognized profession for a little more than a century. While the nursing industry has made great strides since that time, it primarily remains the realm of white females. Just over 9% of registered nurses (RNs) are male, and minorities only make up about 20% of the nation’s total number of RNs.
Nursing’s lack of diversity is problematic on its own, and minority nurses may find that the diversity issue is compounded when the time comes for a career change. So what happens when seasoned nurses are ready to expand their employment horizons? Some LPNs and RNs may choose to tread the path of primary care, re-enrolling in medical school and working towards a doctorate. For others, the realm of human resources may be an attractive option.
Individuals from historically underrepresented groups are a great choice for roles within health care-related human resources management and administration. That’s because minorities are more likely to bring the topics of diversity and inclusion to center stage. And when the importance of diversity is emphasized at the managerial level, everyone benefits, from patients to providers and educators.
Discrimination in the Health Care Industry
As most people of color are well aware, discrimination is still a major social issue in 2020. And this discrimination can happen everywhere, from social settings to the workplace and beyond. Although federal law prohibits workplace discrimination on the basis of age, gender, race, religion, and disability, more diversity is needed within the health care industry, especially in the field of nursing.
That’s because nurses are essentially the foundation of quality care and healing. Further, they act as liaisons to primary care physicians and specialists, often serving as the voices of their patients. Patients from all walks of life deserve to feel as though they’re represented within the field of nursing.
By fostering a more inclusive environment, human resource managers in hospitals and clinics may be able to bridge the gaps, at least where health care for minority groups is concerned. And make no mistake, there is a glaring disparity among minority populations. According to a 2014 study published in Public Health Reports, “diabetes care, maternal and child health care, adverse events, cancer screening, and access to care are just a few examples in which persistent disparities exist for minority and low-income populations.”
Human Resources, Inclusion, and Diversity
So how does human resources fit into the equation? At their core, nursing and human resource management have a lot in common. After all, providing compassionate interactions with a diverse group of individuals is a major component of both career paths. Yet where nurses typically only deal with patients and their immediate colleagues on a daily basis, HR managers must also deal with the business side of health care as well.
For example, health care HR managers must address industry trends and set the standards for ethical practices within their facility. They may oversee digital recruitment and hiring, while also keeping patient needs at the forefront of their mind and even addressing legal situations that may arise. It’s a multifaceted job that requires knowledge, patience, and discipline as well as compassion.
A nurse who is interested in becoming an HR manager in health care should prepare to be challenged. You’ll need plenty of experience under your belt, as well as strong communication, organization, and computer skills. To get an edge over the competition, you may also want to consider pursuing an advanced degree in health administration.
Prospective HR professionals should also take note that speed and accuracy are paramount to the job, as they are in the field of nursing. Computer skills are a vital component of the job, and HR managers should have a strong grasp of technology and tools such as open-source software that allows you to quickly sign forms online, from invoices to payroll and hiring documents. Even in our digital age, most health care facilities leave a significant paper trail.
Unfortunately, sometimes that paperwork can stem from an unpleasant situation, such as legal action against your health care facility. Even when great care is taken to ensure that the most vigilant professionals are employed at a facility, that fact doesn’t always guarantee a safe and inclusive work environment. Thus, even the best HR managers may end up on the receiving end of a workers’ compensation claim.
While most workers’ compensation claims involve physical injuries, a hostile work environment could indeed be grounds for a lawsuit, especially if management was aware of the problem. And although workplace stress isn’t grounds for a workers’ comp claim, work-related trauma injuries may be. If the discrimination was serious enough to be deemed traumatic, the injured worker may indeed be entitled to compensation. As an HR manager, it’s your duty to help foster a more inclusive work environment where discrimination has no place.
This becomes even more important when you yourself are one of the very minorities who is often overlooked for leadership positions such as HR management. Nursing leadership means making connections with your staff, one of the best ways to prevent discriminatory practices is by modeling inclusion and diversity in your workplace. Do this in your hiring practices, in your relationships with your employees, in your interactions with clients; it will trickle down.
Advocating for diversity is extremely important when it comes to social justice, but it can be a fine line to tread in the workplace. Within the health care industry, minorities should try to take on leadership roles, such as in management and HR, in order to help build a more inclusive environment where patients and providers alike can feel safe, respected, and represented.
As nurses, you know that health care is always changing. Nursing is not the same profession today as it was when you started five, ten, or twenty years ago. Part of these changes steep in a better or evolved understanding of what it means to care for patients, but others are out of nurses’ control and reflect changes both in the health care industry generally and in-patient populations.
The introduction and expansion of new tech in the health care setting combined with the rapid rate of change in patient populations mean that nursing is more dynamic than ever before. And you need to keep up.
What are the most pressing changes nurses are facing right now? These are a few of the things that will change the way you practice your profession over the next few years.
Nurses Will Need to Balance the Hands-on/Hands-off Approach
Nursing is, by definition, a very hands-on practice. Care requires a nurse to be wholly present with a patient. But some of that is already changing, and the rate of change could grow substantially over the next few years. Why? Because the Internet of Things (IoT) and all its sensors are gaining ground in hospitals and clinics.
Wearable tech and smart sensors have the ability to record and remotely transmit health data from patients directly to care providers. Everything from vitals to movement is now trackable with current tech, and nurses are increasingly responsible for patients who use it.
The implications are huge for nurses. On one hand, nurses can spend less time on rote tasks, which will make a difference in daily activities and relieve a small amount of pressure as nurses deal with a continued labor shortage. At the same time, it will also change the way nurses care for patients: how will nurses provide bedside care if they no longer need to attend to patients at their bedside?
Nurses Will Find New Colleagues to Work With
Nurses work as a team with physicians, specialists, and administrative staff to keep their organization functioning. However, the continued introduction of new technology in the health care industry will demand nurses to work more closely with two emerging groups: IT professionals and medical coders.
At the same time, the growth of IT professionals in clinical settings offers an opportunity for nurses. They will help nursing staff stay at the forefront of tech and learn how to balance patient care with technology in a way that’s effective and safe. Working closely with IT teams can also help nurses better protect vital health data and avoid HIPAA violations by avoiding simple mistakes and identifying vulnerabilities.
Patient Self-Advocacy Will Continue to Grow
The role of the nurse as an advocate will also be challenged over the next few years. Already, patients have benefited from advancements like AI and wearable tech. However, as more and more companies insert themselves into the American health care system, the role of the patient as a self-advocate will also begin to grow because they have new resources outside the hospital and clinic system.
Improved self-advocacy is good news for patients and nurses alike. Nurses do their best to encourage patients to ask questions, seek answers, and share their health goals. A more educated and self-empowered patient population benefits everyone, and self-advocacy is a key indicator of patient satisfaction.
However, you can expect to also see it challenge the role of the nurses. Self-advocacy is also empowering non-health care businesses to get involved in certain items. For example, Amazon now allows customers to use their Health Savings Account (HSA) funds to pay for certain items. Nurses will need to adjust to the potential of patients taking on more of their care outside the purview of a clinic. And Amazon isn’t just interested in selling diabetes supplies: you could see giants like these trying to insert themselves into catastrophic disease management and treatment.
Patients Will Be More Diverse in Almost Every Way
Already, nurses need to have a strong understanding of caring for diverse patient populations. However, the changes in demographics, social systems, and epidemiological patterns will only continue, and nurses need to prepare themselves to care for increasingly diverse patients and learn to navigate the ethical challenges that can come with adapting to new patient populations.
Nursing in a diverse context means doing more than providing interpreters and using intake forms in multiple languages: though, these things are vital first steps. It also means learning about the most prominent patient groups and to gain a better understanding of their social, cultural, and religious contexts.
For example, if caring for an elderly Hindu woman, a nurse may find that they need to be specific when they require the woman to fast. In Hindu culture, fasting is part of a religious practice but it can allow them to eat fruit and drink water. Nurses need to be specific about what ‘nothing by mouth’ means. The difference is important and could dramatically impact a patient’s outcomes.
How Will Nursing Challenge You?
These upcoming changes in the health care industry will change the way you practice nursing once again. The addition of new tech, changes in the shape of self-advocacy, and shifts in patient populations all present both opportunities and challenges for both nursing and health care as a whole.
Most importantly, these changes can help you and your colleagues be better, more dynamic nurses and contribute to improved health for your communities. So, don’t fear these changes. Embrace them. If anyone can meet the challenges facing health care over the next few years, it’s nurses.