Using LinkedIn to Accelerate Your Nursing Career

Using LinkedIn to Accelerate Your Nursing Career

If you want to be a badass nurse who confidently uses LinkedIn to accelerate your nursing career, here are ten spicy tips for success from international nurse coach Farah Laurent, MSN, RN, NEA-BC, CPXP, NPD-BC, TCRN, CPEN, CEN.

Do your research

I have been a LinkedIn member for many years; however, It was only in 2021 that I truly realized the power of LinkedIn and all that it has to offer.

First, LinkedIn is the world’s largest professional network, with over 875 million international members from around the globe. Second, LinkedIn has been voted the most trusted social media platform! If you are not currently on LinkedIn, please sign up right now!

Build And Update Your LinkedIn Profile

Build your profile by adding valuable content that lets readers understand what you are looking for professionally. What opportunities would you like to be considered for? Be clear and concise. Keep it bold and sweet. Yes, I said it, be bold. Be straightforward.

Many people are scrolling and only have a little time. A recruiter or other professional should look at your profile header and, in about five seconds, be able to tell what you want or do. For example, if you are looking for a new job, click the green “open to” tab and fill it out!! Put something interesting in your header about yourself that stands out or people can relate to.

Use Creator Mode

Please make it easy for other professionals to connect with you by turning on the creator mode option under that Resources section. People will be able to hit a green follow button instead of having to wait until you approve a connection request. LinkedIn has added many features over the years, including live streaming events, audio events, newsletters, articles, and tracking post performance metrics.

LinkedIn has truly evolved; it is more than just a place to go when looking for a job. If you take your time to network and build a community, it can be life-changing, not only professionally, but about on a personal level.

Build Your Own Personal Brand

Whether you believe it or not, you are a brand! Personal branding is for more than just business owners. A brand also goes far beyond a logo or brand colors. It is a reflection of you. So it would be best if you carried yourself in a manner that reflects a positive image.

Social media is public, and people can learn quite a bit about a person with a simple click. What do you want people to associate you with when they think of you? How do you want people to feel when they think about you? Think about how you would like to be described or known. Now go ahead and makes sure that is what is being portrayed. Again, you will only be appreciated by some, but please be intentional about the impression you leave on LinkedIn.

Share your Story

Everyone loves to hear a great story. Whether it is a failure, triumph, or journey towards a particular destination, it is worth sharing.

Share your story because other people can relate and feel a connection to you. Be tasteful, but do not be afraid to be vulnerable. Your story may serve as inspiration to someone else reading it. Again, you have to master the art of storytelling here. However, sometimes simplicity wins.

Start Posting Content

Only about 1% of LinkedIn users share posts. So imagine if you posted content on LinkedIn. This would make you part of the 1% and shine more brightly.

It can be a text post, an inspirational quote, a photo, a simple thought, or your perspective on nursing and healthcare. You can write articles on Linkedln, host audio events or live video streaming events.

Be Visible

“Money Flows where attention goes” is one of my favorite quotes from Steven Aitchison. It makes perfect sense. If you are not seen, you are invisible to the world. So be visible on the platform by having professional photos and videos and being seen.

Also, make your profile visible to the public under settings. Trust and believe that 99.9% of recruiters search for you on LinkedIn before they call you or book an interview. Next, have a smiling profile photo that is professional and forward-facing. Yes, you need to smile. No one wants to hire or work with a grumpy person

Stand Out From The Crowd

Put something interesting in your header about yourself that stands out or people can relate to. Use bold colors to attract readers. For example, share a video about yourself, why you chose to be a nurse, or why you would make a great “fill in the blank” nurse. Be you. Have some enthusiasm. Have fun.

Show Off A Little

Please brag about yourself. It’s your page, so you’re allowed to shine bright like a diamond. I promise it’s ok. Show off your educational background, certifications, awards, or accomplishments.

If you are part of an organization such as sigma theta tau or the American Nurses Association or volunteer, please add it to your profile! Brag and bring out that swagger.

Network and Engage

Finally, let me see you network. It is all about networking, community-building, and connecting with others. Be authentic but be strategic as well. To advance in your career and accelerate to new heights, you must be willing to network and engage with the right people. So get out of your cage and engage. I had to crack a silly joke, but sometimes you must show up and be present, and others may find you

Finding a mentor or coach can help accelerate your career success and save you time. LinkedIn is a fantastic vehicle for success, but you must get in the driver’s seat, take action, hit the pedal, and accelerate to your career destination. Your next connection could change your life.

6 Reasons Why It’s Great to Be A Nurse Now

6 Reasons Why It’s Great to Be A Nurse Now

Now that National Nurses Week is here, it’s a good time to think about all the great reasons to be a nurse. Here are some things to think about when people ask you about your career choice!

1. People Trust Nurses

A 2014 Gallup poll rated nurses as the most trusted and most honest professionals with 80 percent of respondents saying nurses were honest and ethical. The only time nurses weren’t at the top since 1999 (when nursing was first included in the poll) was 2001 when firefighters topped the list in the aftermath of 9/11.

2. There Are Lots of Nurses

You are in great company! There are 2,824,641 registered nurses and 690,038 licensed practical nurses in the US.

3. Minority Nurses Are Getting Degrees at a High Rate

Minority nurses are pursuing their bachelor’s of nursing degrees at a higher proportional rate than white nurses.

4. New Grads Get Job Offers

The 2013 Employment of New Nurse Graduates and Employer Preferences for Baccalaureate-Prepared Nurses survey offered great news for newly minted BSN graduates. At graduation, 59 percent of BSN graduates had a job offer, while 67 percent of entry-level MSN grads did. In a 2012 comparison study, only 23.9 percent of non-nursing college graduates of the 38,000 surveyed had job offers upon graduation. At the 4 to 6-month after graduation mark, 89 percent of BSN and 90 percent of MSN graduates had job offers.

5. Nurses Are Satisfied With Career Choice

A 2013 survey of registered nurses by AMN Healthcare found that 90 percent of registered nurses are satisfied with their career choice. The survey also found that nurses are continually seeking more information. Of nurses aged 19 to 39, 59 percent said they will seek specialty certification.

6. Minority Nurse Percentages Are Climbing

Minority nurses represented 19 percent of the RN nursing population in 2013. increasingly representing the diverse population, up from 12 percent in 2000 and 7 percent in 1980. With the United States becoming increasingly diverse, there’s a big need for minority nurses who represent the diverse patient population.

When you’re reflecting on your career during National Nurses Week, think of these great statistics! What makes you happy to be a nurse?